SHIPPED 2024
LoadTheKilos
Load The Kilos is a mobile app designed to allow everyone in all levels of fitness to pick the most optimal fitness program made with attention to detail and integrity.
Context
Remote
May 2024- August 2024
Type
Lead UX Designer
Illustrator
Contribution
Momen Mohamed - Founder
Jueun Jin - UI/UX Designer
Skills
Visual Design
Prototyping
Figma Motion
PROBLEM
How can we make a platform that customizes a fitness program tailored to everyone's goals?
Most plans are packed with jargon, rigid schedules, and one-size-fits-all routines. Instead of helping people build momentum, they leave first-time lifters unsure where to begin, how to adapt, and whether they are making progress.
Too much information
Hundreds of exercises, no way to tell which ones are for you.
One plan for everyone
Program that you buy online are just paper cut fitness programs. They are not customized for each person.
No Clear Guidence
For someone who is just starting out, there is not clear guidance.
MARKET RESEARCH
Every competitor could log a workout. None could tell a beginner what to do next.
I audited four of the most-used strength training apps to see where the category was strong and where it kept failing the people we were designing for.
OPPORTUNITIES
I guided my team to four main feature areas for the MVP
Based on the potential opportunites from the market research, I maped this to several features focused on personalization:
AI Assistance
Hundreds of exercises, no way to tell which ones are for you.
Creator Program
Userflow for fitness coaches to create their own template of fitness plans for clients to sell on the platform
Plate calculator
People confuse how much weight they have loaded onto the bar.
Acess the exercise library with all the gifs of exercises that the user can watch in order to perform the exercise properly.
EARLY CONCEPT
I brainstormed the four main features that would solve the problem of better fitness plans
AI Assistance
You can register as a fitness creator to create tailor made fitness programs to publish on plaforms
Custom Plates
Use the increment buttons to see how much you are progressing in the gym. There are different types of plates to choose from, so the users can understand the difference.
Easier access as fitness coach
You can register as a fitness creator to create tailor made fitness programs to publish on plaforms
Using GIFs instead of videos
Storing custom videos for too expensive on the backend for the coaching team. So to help users understand how to perform an exercise, they can watch the gifs from the exercise library.
SOLUTION
Get your tailored fitness programs, track your progress with AI, be the instructor
Become a creator to create fitness programs tailored for everyone
The pop-up on the interface sets a reminder of the user's fitness program schedule. The user can customise the settings of the profile
Exercise Library of GIFs
User can search the exercise through search and filter in the exercise library for better understanding of execution.. Gifs are used to help explain the exercises they represent in the program.
Use AI to ask questions about fitness
Custom AI to guide users with exercises existing in the program in order to reach the goals
Barbell plate calculator to see how much progress you are making
Customized barbell plates illustrations help fitness users to understand types of barbells and collars that exist. Customizing plates help the users understand the load on the barbell.
Reverse Calculator to see how many plates added will look..
Customized various types o fbarbell plates help fitness users to understand the total weight would weight on the barbell by adding plkates
REFLECTION
What I learned
Optimizing for everyone's goals
We designed for one kind of lifter. Everything assumes a barbell and a strength goal. Someone training for a race or eating at a deficit gets nothing from the plate calculator, and I'd scope the next version around that gap rather than adding features to the current one.
Thinking in brand systems
It's not just about designing an amazing feature, but how it fits into the existing design system of Loadthekilos. How can we tackle the problem while following an existing brand system?